
Flora Collection
Inspired by flowers, soft textures, and the little details that make something feel uniquely yours, Flora introduces a softer side of XOURS.
The collection brings together floral details, earthy tones and tactile materials, reimagined through the contemporary silhouettes of XOURS. From delicate embroidery to suede textures and thoughtfully chosen colourways, every detail adds a subtle touch of nature without losing the versatility of an everyday bag.
Made by XOURS.






Our Tagline:
'Not Ours. Personally Mine.' is built around individuality through everyday use.
The campaign is about showing how one bag naturally adapts to different lifestyles, routines, and identities. Rather than defining the bag by one type of person, the campaign shows how each person defines the bag for themselves.
It is not only about styling. It is about ownership through use - the objects you carry, the places you go, and the role the bag plays in your day.
The emotional message is simple: the same bag, made personal by the life around it.












